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The business brand will be perceived around the world. This will build your expert status among other economic analysts and people in general also. When there is confirmation of value, individuals would return to you over and over. At the point when it is ISO confirmed, you can value your item/support and subsequently anticipate that better income…

curious about the future: amazon take over the world

I’ve chosen todays’ tweet because it refers to the need for a new strategy for the new normal. I’m left wondering aren’t we simply talking about the need to respond to change which is enduring rather anything particularly new that practioners should do?

Is exploiting Covid-19 trading restriction loopholes unethical or smart business?

Sainsbury’s uses ‘loophole’ to keep Argos open Supermarket chain accused of exploiting law to flog its Argos homewares during coronavirus lockdown.

What’s the difference between thought leadership and simply expressing your opinion? #marketing #thoughtleadership

There is always the direct approach to customers when marketing responding to Covid-19 – wonder where folks stand on the ethics of this?

I’m always fascinated how business jargon takes hold. The term Pivot is classic. Basically it’s a buzz word that means responding to change in market or customer needs or preferences. This means buinesses have been pivoting for centuries and they did’t even know it!

Why do business people feel the urge to invent new terms. Might it be their…

Lots of tweets about making sense of the impact of Covid-19 and how to react. Is there anything new being said or are we witnessing Covid-Wash?

Is this really insightful or mere tokenism about the Covid-19 crisis and its impact on business?